SOCIAL MEDIA CREATIVE CONTENT MANAGER – BASKETBALL / SPORTS ONLINE BRAND – HEAD OFFICE BASED MANCHESTER NEW

House Of Fashion Associates

SOCIAL MEDIA & CREATIVE & CONTENT MANAGER – UK AND EUROPE

HEAD OFFICE BASED ROLE – CENTRAL MANCHESTER

SPORTS/ BASKETBALL brand

Join our client based in Manchester’s Northern Quarter, as a Social Media and Creative Content Manager. You will play a key role in relaunching an iconic brand with origins in basketball, now positioned as an ‘on-court, off-court’ streetwear/ basketball brand for a new generation.

About The Role:

To build the profile of the brand, emphasising the core values and communicating them to our target consumer.

The candidate should have solid experience in building strong, creative, social media strategies for launching and scaling brands and building awareness across the key social media platforms. TIK TOK, INSTRAGRAM & all social media platforms.

This role will include the creation of events which can be used to produce authentic content along with identifying brand ambassador and sponsorship opportunities which will reinforce our brand’s image as an on-court, off-court streetwear fusion.

Responsibilities Include:

• Meeting with the product, merchandise, marketing, and sales teams to ideate and define content goals.

• Developing social media strategies with the aim of increasing brand awareness and customer engagement and enlighten audiences by promoting brand-focused messages.

• Create captivating content for brands social media sites, TIK TOK /INSTAGRAM and many more which will include writing posts and content for newsletters and multimedia content.

• Creative storytelling through video and photography.

• Identifying and engaging with specific influencer and brand ambassadors that align with the brand messaging and philosophy.

• Manage and facilitate social media communities by responding to social media posts and developing discussions.

• Coordinates social media messaging with marketing agency, design departments and other creative departments.

• Manage social media team members and 3rd party partners, including copywriters and other content creators, by overseeing their work and offering guidance or direction.

• Work with design and operations departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.

• Develop, launch and manage competitions, events and campaigns.

• Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.

• Analysing the long-term needs of the company’s social media strategy and offering regular reports to the management, outlining any necessary changes to the overall digital marketing plan.

• Manage a budget for social media activities.

• Monitor and develop reports on competitor activity within social media spaces.

About You:

• 4+ years’ experience with a similar brand aimed at a similar target consumer is crucial. sports/ basketball/streetwear

• Degree in marketing or social media marketing.

• Extensive knowledge of social media platforms, CMS and analytical software.

• Adobe Photoshop skills.

• Video editing experience preferred.

• Team management experience.

• Advertising, copywriting, content creation, public relations and brand