Performance Media Manager NEW

Hounslow, London
Robert Half

Performance Media Manager – 6 month assignment – Chiswick – Hybrid – Up to £300/day

Are you a digitally savvy media professional passionate about audience-led strategy, data-driven marketing and delivering measurable results?

We’re seeking a commercially minded Performance Media Manager to join a leading global organisation. This is an exciting opportunity to drive digital media performance across a portfolio of brands, shaping campaign strategy, optimisation and effectiveness. You’ll lead audience-first media planning, activation and measurement, collaborating with agency partners and internal teams to maximise media investment. With responsibility for over £10m in media spend, you’ll play a key role in driving brand performance, commercial growth and continuous improvement.

Key Details:

• Job Title: Performance Media Manager
• Pay Rate: £275 – £300/day + holiday pay
• Location: Chiswick
• Working pattern: Full-time – hybrid, 2-3 days onsite
• Assignment Length: 6 months

Responsibilities:

• Develop and deliver best-in-class media activation plans, leveraging campaign insights, performance data and learnings to drive continuous improvement.
• Champion audience-first planning and digital media excellence, embedding best practice and accountability across agency partners.
• Lead digital campaign strategy, setup, governance, optimisation and performance reporting across brands.
• Build and activate high-value audiences using 1st, 2nd and 3rd-party data to improve targeting effectiveness, efficiency and reach.
• Develop audience-led messaging frameworks that align creative assets and propositions to key audience segments and stages of the journey.
• Collaborate with Social, Influencer, Search, Website, CRM and D-Commerce teams to deliver integrated media strategies and optimise performance.
• Lead test-and-learn initiatives to measure the impact of media investment on brand health, commercial performance and retail outcomes.
• Drive campaign measurement, attribution and reporting, translating data into actionable insights and future investment recommendations.
• Work closely with media agencies to continuously improve campaign effectiveness, creative excellence and operational standards.

Requirements:

• Strong experience in digital media planning, audience strategy and activation across programmatic, social, video and retail media channels.
• Proven experience leveraging 1st, 2nd and 3rd-party data to build and activate audience-led campaigns.
• A strong understanding of the addressable advertising ecosystem, including identity solutions, audience management platforms and measurement frameworks.
• Hands-on experience with leading ad technology and media platforms, including Google DV360, The Trade Desk and relevant analytics tools.
• Strong knowledge of campaign measurement, attribution, testing methodologies and performance optimisation.
• A data-driven mindset with strong analytical and problem-solving capabilities.
• Highly organised, proactive and comfortable operating within a fast-paced environment.
• Excellent stakeholder management and influencing skills, with the ability to collaborate effectively across internal teams and external agencies.
• A results-focused approach, with a passion for driving continuous improvement and delivering measurable business outcomes.

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