Marketing Executive NEW

Splendid Hospitality Group
Marketing Executive

Department: Marketing – On Property

Employment Type: Full Time

Location: Hilton London Bankside

Compensation: £30,472 / month

Description

As Junior Marketing Executive you will, you will be responsible for supporting the Head of Marketing – Hotels and Head of Marketing – Hilton London Bankside in delivering the Marketing and Communications strategy. The role will oversee day-to-day marketing activities and a broad range of tasks spanning across social media & content creation, email marketing, photo & video shoots, website optimisation and designing collateral.

You will be a protector of all brands and ensure Hilton London Bankside is always positioned as a luxury property, and that expectations of IHG, Marriot, and Accor are met for the relevant core hotels. You will be a key point of contact for all hotel teams, with a particular focus on Hilton London Bankside as well as affiliate partners and suppliers and must ensure a positive and professional working relationship is maintained. Finally, you will work creatively with both Heads of Marketing to ensure the business is always adapting and staying relevant within the market. You will support on administrative tasks when required and support the wider marketing team in times of need.

You will report and monitor successes across all campaigns and promotions, feeding into commercial decisions made by the Head of Marketing – Hotels & Head of Marketing (Hilton London Bankside).

Key Responsibilities The Role

• Social Media – content creation, planning and scheduling
• Email Marketing – planning and execution
• Reporting & Monitoring – measuring success of current campaigns and promotions
• Photography / Videography – Take ownership of and lead photo & video shoots
• Oxbo / Distillery/ Bankside Ballroom websites – support with updates and maintenance, as well as elevate UX and drive conversion rate on site.
• Supporting with Digital PR & PR initiatives (incl. Influencer partnerships)

The Team

• Growth of social media platforms, in terms of engagement and followers
• Ensure clear and consistent reporting, to show success of campaigns/initiatives
• Drive direct business %, and drive conversion on all websites.
• Deliver creative campaigns that contribute to overall Hotel/Revenue Strategy
• Identify trends, and adapt approach as needed
• Support all hotel functions to support overall strategy
• Website maintenance, optimisations, and updates
• Social media channels
• Channel performance monitoring
• Work with third parties to support promotional activities and report/track
• Update databases and maintain our CRM system to ensure targeted and streamlined email database opportunities
• Write creative copy
• Coordinate internal marketing activity
• Support with all Digital PR initiatives
• Create and send out email campaigns for Oxbo & Distillery
• Oversee photography/videography shoots to ensure they are fit for purpose
• Uphold brand standards
• Attend and contribute to creative brainstorm sessions to ensure we are ahead of any market curves

What makes you Splendid? Essential: You are:

Innovative and able to present new ideas that will add value to the business.

Able to balance multiple tasks and prioritise efficiently.

Imaginative and confident in creating engaging content for social media.

Able to communicate effectively to team members (including management), guests and external partners.

Genuinely passionate about marketing and guest experience.

A people person and a team player who can maintain positive working relationships.

An organised individual, with excellent time management skills who takes great pride in their work.

Proactive, use initiative and will take a hands-on approach to all aspects of the role.

An individual with a strong eye for detail.

Eager to learn and develop your current skillset.

Able to present yourself in a professional manner and are confident in meeting journalists and clients.

Are proud to represent Hilton London Bankside and Splendid Hospitality Group.

Preferred: You are:

Skilled in IT (across Microsoft platforms)

Experience using Canva and social media scheduling tools (e.g. Later, Hootsuite)

Experience in creating and sending email campaigns (e.g. via Hootsuite or CRM tools)

Experience with Wordpress or other CMS (not essential)

Any adobe experience (not essential)

Proven experience/education level

Undergraduate marketing, PR and/or communications degree

OR

A couple of years’ experience in a similar role.

We live by our values – and we’d love you to bring them to life every day:

• Open – If you believe that great work starts with great relationships, you’ll feel right at home here.
• Nimble – We’re looking for someone who thrives in a fast-paced, agile environment and isn’t afraid to take initiative.
• Brilliant – You bring energy, creativity, and a commitment to excellence-and you enjoy the process as much as the results.
• Honest – We’re looking for someone who values transparency, takes ownership, and builds trust through their actions.

Bring your personality, positivity and passion for people and we’ll give you the training and support to shine.

Benefits

When you join Splendid, you will enjoy a reward package to support your lifestyle, wellbeing and career. Here are just some of the benefits on offer:

• Employee Assistance Programme (EAP) – confidential wellbeing support whenever you need it with 24/7 access to remote GP appointments.
• Hotel Room Discounts – stay with us or our partner hotels at special team rates including discounted rates for friends and family.
• Food & Beverage Discounts – enjoy meals and drinks at reduced prices across our hotels.
• Life Assurance – peace of mind for you and your loved ones.
• Salary Sacrifice – Car Scheme: our team members can enjoy the ultimate benefit of driving a brand new, full insured and maintained car for a fixed monthly amount taken from their salary.
• Stream – access your earned wages up to 50% whenever you need them giving you financial flexibility and Highstreet discounts available.
• Pension – auto enrolment into the company pension scheme.
• Learning & Development – opportunities available to progress your skills and career.