Head of Websites NEW

Nationwide

London, United Kingdom
Swindon, United Kingdom

Operating at a senior level, you will shape and deliver a website strategy that delivers against our purpose of “Banking – but fairer, more rewarding and for the good of society”. This strategy will be customer-centric, facilitating memorable experiences, operational excellence and strong commercial outcomes, and be delivered through your exceptional leadership of a very high-performance and driven multidisciplinary team.

You will be a thought leader, championing digital excellence within the business. Working closely with other senior leaders across the organisation, you’ll ensure that the website is best-in-class and positions Nationwide as a leading financial services institution.

This is a brilliant opportunity to play a key role in our strategy and create a lasting, positive impact on our Members.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you’ll spend at least two days per week, or if part time you’ll spend 40% of your working time, based at either our Swindon or London office.If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.

Nationwide is committed to the redeployment of our employees impacted by change, as such applications for redeployment candidates will be prioritised in this recruitment process.
If you’re a colleague on long term absence (for example, on parental leave) or a temporary worker, please use your personal email address to submit an application.

Uncompromisingly Customer, whatever our role

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

• Access to private medical insurance
• A highly competitive pension to help you build a strong foundation for retirement
• Access to an annual performance related bonus
• Training and development to help you progress your career
• A great selection of additional benefits through our salary sacrifice scheme
• Life assurance to provide peace of mind for you and your loved ones in the event of your death
• Wellhub – access to a range of free and paid options for health and wellness
• Up to 2 days of paid volunteering a year
• Are you a Virgin Money colleague? Take a look at the Cross-Company Careers Guidance on VMx where you’ll find information on how we manage cross-entity hires.

Banking – but fairer, more rewarding, and for the good of society

We forge our own path at Nationwide.

As a mutual, we’re owned by our members – those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.

If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.

At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.

We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.

What to do next

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.

We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.

The hiring manager for this role is Ian Humphreys and the main recruitment contact is Amy Bright.

Please note that should you be successful in securing this role the job title on our internal systems will be Head of Marketing & Corporate Affairs.

Banking – but fairer, more rewarding, and for the good of society

What you’ll be doing

You will lead a multidisciplinary team accountable for website strategy and transformation, digital trading performance, website content and design, insights and performance, website management, budget and resource management, SEO and accessibility. You will provide clear direction and leadership to the team to ensure alignment across activity, facilitate a culture of high performance and create market-leading colleague engagement levels. You will build a very strong leadership team around you, with an aligned culture around outstanding performance and creative excellence.

You will work closely with a whole range of teams within GCC, Retail, MFW and COO to deliver a roadmap of activity that delivers against the website strategy and business objectives. You will lead a culture of continuous improvement, adopting an insight-driven approach that ensures measurement and insight are at the heart of how we improve website experiences and sales performance.

As a champion of digital excellence, you will lead the creation and delivery of outstanding digital experiences. This includes ensuring that every customer journey across our sites is intuitive, consistent, and accessible. You will oversee content strategy, design, and production, maintaining a high standard of clarity, accuracy, and brand alignment. Accessibility will be a fundamental expectation under your leadership, embedding inclusive design principles and ensuring WCAG compliance.

In addition, you will own and drive the SEO/AEO/AGO strategy for the organisation. Ensuring our websites achieve strong visibility, discoverability, and technical health to maximise the benefit received through organic search. You will also drive forward the staying on top of the ongoing developments driven by how users interact with AI.

You will provide brilliant leadership to the team, ensuring alignment against objectives, high-performance and best-in-class colleague engagement levels. You will create an operating model that supports these goals.

About you

As a minimum, you will have/be:

Proven experienceof leading high-performing digital teams, with measurable results

Excellent leadership skills, with a track record of leading high-performing, senior teams

Technical expertise covering digital strategy, user experience, content design, analytics and insight, SEO and website management

A strategic thinker with the ability to identify challenge and develop solutions

A collaborative leader who is analytical, creative, confident and an excellent communicator

Strong collaboration skills, building relationships with senior stakeholders across the organisation

A strong ability to interpret data,identifytrends and turn insights into clear actions

Exceptional influencing skills, with the confidence to challenge constructively and secure senior leader alignment

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

Feel what customers feel – We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind

Say it straight – We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand

Push for better – We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development

Get it done – We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.

Job Info

• Job Identification 2119
• Apply Before 02/23/2026, 11:55 PM
• Locations 1 Threadneedle Street, London, Greater London, EC2R 8AY, GB Nationwide House, Swindon, Wiltshire, SN38 1NW, GB