Events and Marketing Manager (Maternity Cover – 10 months) NEW

City Of Westminster, London
PADDINGTON PARTNERSHIP

A fantastic opportunity has arisen for an organised and self-starting professional to lead on events and marketing for Grand Union Business Improvement District.

Job Overview

The Events and Marketing Manager will be responsible for planning, delivering and promoting events for our BID members, communicating the work of the BID and celebrating our achievements.

Job Description

This role comprises both business to business and business to consumer functions, and we are seeking candidates with experience of both.

Events:

• Devising, planning and delivering networking, wellbeing and competitive socialising events for BID members.
• Working with estate teams, local operators and venues to develop and deliver future events.
• Undertaking evaluations and feedback surveys to continually grow the BID’s offer and ensure it remains responsive and relevant to our members.
• Supporting the Community team in all promotion and marketing of their multi-company volunteering events.
• Helping the community team at volunteer events from time to time as required.
• Adding value to events planned and delivered in or adjacent to the BID area by estates, landlords and local suppliers.

Marketing:

• Promoting individual projects and services within the BID’s portfolio to BID members, including a thriving volunteering programme, a wellbeing series, competitive socialising events and cross-company sector-based employee networks.
• Maintaining and building a list of third-party digital and media platforms across the BID area to drive engagement with our events and raise awareness of the BID. These include apps, big screens, building and estate communication systems.
• Planning and delivering a content strategy including web articles promoting the BID’s achievements, volunteering impact, newsletters and social media content (LinkedIn, Instagram, X, BlueSky, YouTube).
• Growing follower numbers and engagement to reach a wider audience.
• Drafting and publishing monthly e-newsletters and alerts to BID members and stakeholders and continuing to drive sign-ups.
• Maintaining use of standardised promotional templates for colleagues for events, keeping all branding, messaging and visuals cohesive.
• Securing offers and promoting Paddington amenities through digital and social media.
• Adding offers, events and competitions to estates and building app platforms.
• Regularly updating food and beverage information on the BID website to reflect new openings and local offers.
• Maintaining and regularly refreshing an extensive photographic and video library, commissioning new photography and videography as required.
• Maintaining the BID’s website, and overseeing its growth as the BID develops, liaising with the website’s external freelancers and agencies as appropriate.
• Commissioning, updating and distributing printed collateral that promotes the BID’s assets; devising new collateral that responds to business ideas and needs, celebrates the location and meets consumer requirements.
• Supporting the team with the production of the BID’s annual report and impact report.

Stakeholder Engagement:

• Executing a stakeholder engagement programme and communications strategy with BID members, voluntary contributors, community partners and key stakeholder agencies, regularly meeting colleagues from member companies to listen and shape the BID’s offer.
• Maintaining a strong network of communications and public affairs leads at BID member companies and fostering ongoing relationships.
• Acting as first point of contact for communications teams and retained agencies from BID member companies and stakeholders. Likewise handling all press enquiries.
• Collaborating with BID members and stakeholders, their retained PR agencies and in-house communication teams to ensure consistent messaging, and phased content.

Person Specification

We are seeking someone who is highly motivated with project and event management experience, partnership working and stakeholder engagement skills.

Required education and experience:

• Degree level or equivalent. Three years’ relevant post qualification work experience including event delivery, and marketing. (Essential)
• Experience delivering a complex organisational communications strategy comprising electronic and printed collateral, websites and social media channels. (Essential)
• Experience developing and managing PR campaigns and responding to opportunities to gain positive PR. (Essential)
• Experience of using website content management systems, photo editing software, paid and unpaid social media, desktop publishing packages to design and produce engaging electronic and printed marketing collateral. (Essential)
• Experience of working with or representing BIDs, businesses or business organisations. (Essential)
• Experience of working with communities and local stakeholders, communicating sometimes complex projects, including infrastructure schemes. (Desirable)
• Experience of using customer relationship management databases and email marketing software to market activities, events and services. (Desirable)

Required skills and competencies:

• An efficient, proactive team member, capable of working on multiple projects and activities, simultaneously maintaining high levels of good customer service and stakeholder relationships when under pressure. (Essential)
• Exceptional written and verbal communication skills with ability to write creatively for a range of media and audiences. (Essential)
• Able to communicate professionally and confidently to a range of stakeholders in the private, public and third sectors to influence and encourage co-operation, and have the diplomacy to manage the needs of a number of different partners.
• (Essential) Able to carry out business and content planning within a communications and PR framework. (Essential)
• Insightful marketing professional, able to build and develop consumer audiences and target initiatives effectively through print, paid and unpaid social media. (Essential)
• Able to prioritise own workload and to work to tight deadlines. (Essential) Confident user of MS Office, web content management systems, email marketing platforms and social media channels. (Essential)
• Interest in BIDs and/or the Paddington area as a place in which to live, spend leisure time, work and do business. (Desirable)
• Awareness of equal opportunities and health and safety. (Essential)

Place of Work

You will be based at The Paddington Partnership’s offices in Paddington in London. You will be expected to travel to visit various members’ premises as part of your daily activities, for which journey costs can be reclaimed.

This is full time role that requires regular attendance in the office.

Hours:

• Monday to Friday 9.00 a.m. to 5.00 p.m. with one hour for lunch.
• Occasional weekend and evening working, for which time off in lieu will be given.

Holiday:

• 25 days per annum plus paid public holidays and Christmas closure.

Employee benefits:

• The Paddington Partnership subscribes to an Employee Assistance Programme which you can utilise confidentially throughout your employment with us.
• You will be automatically enrolled on the employee pension scheme. The Paddington Partnership will contribute to your pension throughout your employment, unless you choose to opt out.
• Moving house day.
• 4pm finish on Fridays (subject to diaries).
• Eye test and podiatry appointment.

Probationary period:

• Appointment will be subject to satisfactory references and a probationary period of six months. Full office attendance will be required during your probationary period.

How to apply:

A CV and covering letter should be submitted, setting out why you think you would be a great fit for this role

Apply by: 5pm on Monday 9 March 2026. Interviews will be held on Friday 20 March 2026.

Due to the volume of applicants we regret that we may not be able to reply to those applicants who have not been short-listed.