Senior Media Manager NEW

Better Placed Ltd – A Sunday Times Top 10 Employer!

Media Lead (Media Account Director)

Manchester & Midlands office.

Hybrid & Flexible working hours.

Salary circa £60,000 + package

Take ownership of the planning and optimisation of supplier-funded spend across the brands trade customer channels. You’ll be responsible for ensuring that media spend delivers measurable value, reinforces both brand and commercial goals, and amplifies partner campaigns.

What I’m looking for:

• Strong commercial insight with proven experience handling supplier-funded budgets.
• Analytical mindset with expertise in campaign performance measurement and optimisation.
• Skilled negotiator with the ability to build and maintain strong stakeholder relationships.
• Solid background in media planning, buying, or agency management, ideally within FMCG or retail.

Key highlights of the role:

• Develop and deliver a group-wide media strategy that maximises supplier ad investment across retail, digital, events and print.
• Lead negotiations with suppliers on advertising spend to ensure alignment with business and commercial objectives.
• Oversee media planning, buying, and allocation, ensuring activity integrates seamlessly with larger campaign plans.
• Collaborate with Marketing, Communications, and Digital teams to ensure media activity strengthens brand positioning and follows best practice standards.