Senior Consultant (Media Analytics)

MediaSense

An exciting opportunity has become available to be part of our fast-growing team and to be a key part of the Client Services function. This role provides an outstanding opportunity to join a growing global integrated marketing advisory and will provide an ambitious individual with valuable experience for progression and development.

The Company

mediasense is a global, independent advisor that brings the clarity, connection and confidence modern marketers need to fuel growth. We help marketers eliminate waste and maximize the impact of their most significant investments at scale. Our ambition is to define and own an entirely new category – recognized as the world’s most trusted, independent and impactful marketing advisor. We do this by elevating how clients operate, how agencies deliver, how platforms perform, and how all parts of the ecosystem connect. Because progress doesn’t happen in isolation, it takes alignment, intelligence, and trust. That’s what we enable. That’s what we stand for. That’s Unified Marketing Intelligence.

mediasense is designed around how we help marketers optimize and transform through best-in-class structure and governance (Organization), partners and platforms (Ecosystem), governance and controls (Assurance), and measurement and effectiveness (Science). We have the proven ability to effectively support large, complex organizations and deliver multiple projects simultaneously. As evidenced through our strong track record with clients, we pride ourselves on the consistent high quality of service delivery and the ability to accelerate transformation and growth.

mediasense and has over 200 employees across London, New York, Singapore and New Delhi.

The Role

This role is for a Senior Consultant, based in London. This role will report into the Sub-Practice Lead.

This is an important role within mediasense as you will be responsible for leading and managing the end-to-end client delivery through planning, delivery and reporting for a portfolio of some of the UK’s largest advertisers. The Media Practice focuses on delivering industry-leading measurement and accountability for advertisers across their media investments, designing future-facing frameworks that drive transparency, value and trust with our core analytics products, including performance tracking, media cost & fees benchmarking, performance deep-dives; media cost and fees analysis in a pitch, and agency pitch commercials.

A Media Analytics Senior Consultant owns “the analysis and insights” we deliver to Clients from the Media Analytics Practice to ensure that project execution follows and is in compliant with our standard methodologies and ways of working and that each project delivers measurable client value, operates efficiently, the deliverables are reflective of the new blueprints being produced within the organization, and that the client service and deliverables are of high quality

You will work closely with project leads in both the Client Solutions and Media Analytics Practices to become the day to day contact for our clients for your portfolio of clients, supported by a team of analysts.

The role itself will involve a range of activities including:

• Overall ownership and delivery responsibility for media analytics clients and key audit projects (Accountability solution pillar)
• Overall ownership and delivery responsibility for media pitch analytics projects to from design and initiation of the pitch analytics through to pitch assessment and agency appointment (Ecosystem solution pillar)
• Overall ownership and delivery responsibility for the media analytics elements of organization operating model and transformation consultancy and science projects (Organization & Science solution pillars)
• Contribution to product development through ongoing feedback to the Technology & Innovation team on the functionality of tools used in the delivery of our work, and contribution to the consolidation of market intelligence
• Ensuring all your projects and project team members are following new ways of working, templates and guidelines (when they are produced) and that all work is produced and delivered to a high standard
• Line management responsibilities for Media Practice team members at levels below Senior Consultant, and providing adhoc mentorship for other members of the Analytics Services team
• Active engagement with Client Solutions and Client Strategy teams to collaborate on client initiatives and deliverables

The Candidate

The ideal candidate should have media agency (planning or trading), client side or media auditor background; with deep expertise in UK media planning, buying and trading.

Specifically, this role will involve leading the delivery of Client Projects and directly managing Analytics Services teams, and will require the following skills:

• Ability to lead, mentor and educate a team
• Experience delivering client projects from inception through to reporting
• Strong, confident communicator, presenter and report writer
• Ability to create strong ‘firm but fair’ relationships with media agencies
• Deep expertise in UK media planning and trading (primarily negotiated, non-biddable) specifically across TV, BVoD/CTV/SVoD, OOH, Print, Radio, Cinema. Wider global media industry knowledge would also be a benefit to be able to work across our significant global client base.
• Demonstrates a working knowledge of digital media platforms & trading, and an understanding of how biddable and non-biddable media channels work together to deliver cohesive campaigns.Good understanding of the role of media industry data and how it is applied to the application of these channels
• Strong analytics capabilities and confidence working with media buying and industry data to be able to generate deep insights
• Experience in proposal writing and the ability to communicate the mediasense proposition to clients (working closely with project leads and the UK regional lead
• Combines intellectual rigor with practical application and delivery
• Curious and enthusiastic
• Ability to own client relationships and manage teams
• Demonstrate core MediaSense values: curious minds, courageous hearts; stronger together, smarter together; do the right thing, always; and raise the bar, then raise it again.

Methodology & Ways of Working

• Support the standard ways of working roll out including processes, roles, work allocation, and role location strategy
• Support the development of the practice capability (methods, people, ways of working, use of technology) used to create value through our products for our clients
• Contribute to the establishment and maintenance of best-practice guidance and delivery playbooks, templates, governance guides and FAQs to ensure global consistency
• Partner with Practice Lead to ensure the product portfolio supports the practice’s strategic direction

Service Management

• Oversees day-to-day delivery execution of services for their products across teams and regions
• Manage the consistency of process/project execution while continuously evaluating opportunities for improvement
• Tracks project delivery across client accounts and adoption / compliance to ways of working for the project workflow.
• Delivers client scopes and collaborates to orchestrate resourcing needs for the client project
• Oversee and actively manages the quality of the work produced by the Analytics Services team

Capability Enablement & Innovation

• Work with the Media Practice, Sub-practice leads and Client Solutions Directors to monitor market changes and changes in client needs to identify changes in capability needed to serve our clients
• Supports internal enablement sessions to drive adoption, consistency, and quality
• Embeds a culture of collaboration and feedback within the Analytic Services teams delivering the project.
• Work with the Practice Lead to ensure adherence to scope for projects in their project areas
• Supports accurate Project forecasting for resource allocation and timing
• Monitors time-to-deliver and utilisation data to support decision-making.

What We Offer

• 28 days holiday per year, up to a maximum of 32 days
• Work from any location in the world for up to 4 weeks per year
• 10 days Annual Leave Purchase per year
• Day off for your birthday
• Company bonus scheme
• Pension
• Employee Assistance programme
• Group Life insurance
• Annual season ticket loan
• Cycle to work scheme
• Eye test & contribution towards glasses for VDU