PPC Executive

Fareham, Hampshire
Talent Search Ltd

PPC Executive

£26-40k + Excellent Benefits

Fareham

VR/10437

This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment

Your role will involve:

• Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels
• Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation
• Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics
• Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives
• Landing page optimisation / implementation, creative copy testing and optimisation
• Carrying out competitor analysis
• Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives
• Creating reports for management and clients
• Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance
• Implementation of A/B, splits and multivariate testing across all accounts

You will be the ideal candidate due to your:

• Experience in PPC Management, ideally gained within an agency
• Content development and optimisation
• Solid working knowledge of Google, GDN and Bing
• In-depth reporting and analysis
• Excellent Organisational skills
• Outstanding written and verbal communication and literacy skills
• Must have the ability to work well independently and as part of a team

This is a great opportunity for you to join a forward-thinking agency with an enviable client list. Please apply now if this sounds like the role for you!