Paid Media Manager – NEW

Herd Digital

Job Title: Paid Media Manager

Location: London, UK (Hybrid – 2 days in-office per week)

Salary: £35,000 – £45,000

The Company

This is a fast-growing, modern digital company combining creativity, strategy, and cutting-edge marketing techniques to deliver real results for performance marketing clients across fashion, lifestyle, tech, and retail. Known for pushing boundaries, experimenting with AI-driven insights, and blending creative campaigns with data-led strategies, the company has quickly earned a reputation as an exciting place to work.

The company offers a profit share bonus scheme alongside other performance-based incentives, meaning high performers can directly benefit from the agency’s success. The culture is collaborative and people-first, with regular team socials, international offsite trips, and opportunities to work on campaigns both in the UK and abroad. It’s a place where creativity, strategy, and talent are nurtured, and where employees can have fun while delivering measurable impact.

Roles & Responsibilities

As a Paid Media Manager, this role involves delivering standout campaigns across PPC and Paid Social for important performance marketing clients. Responsibility includes taking the lead on strategy and execution while working closely with a talented team.

Day-to-day responsibilities:

• Shape and execute strategies across PPC (Google Ads) and Paid Social (Meta, TikTok, etc.)
• Manage campaigns end-to-end from planning and activation through to reporting and optimisation
• Collaborate closely with other teams (e.g., CRM, marketing) to drive cross-channel growth
• Build strong client relationships and present results to key stakeholders
• Share knowledge with junior team members, helping them grow (depending on experience)

Skills & Experience

• Hands-on experience running paid media campaigns in PPC, Paid Social, or both
• Experience within a performance marketing environment preferred
• Confidence working across multiple markets (main focus on US, some EU exposure)
• Familiarity with tools like GA4, A/B testing, and CRO platforms
• Bonus: experience with TikTok Ads or other emerging channels
• Strong paid media experience and a growth mindset are key; exact experience levels are flexible.

Company Benefits

• Hybrid working (2 days in-office per week)
• 12 additional remote working days per year (“Work from Anywhere”)
• Flexible hours (start between 8am-10am)
• Profit share bonus scheme & performance-based incentives
• Extra commission for referrals and upsells
• 25 days holiday + birthday off (rising to 30 with service)
• Monthly team socials (from drinks to mini golf and more)
• Life assurance (2x salary)
• Pension scheme (matched up to 3%, with a planned review to increase)
• Sabbatical options after 5 years
• Cycle-to-work scheme
• Mental health support lines
• Occasional (optional) EU travel

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