Marketing Scientist

EF Recruitment

Our client is an exciting Global SaaS organisation with a multimillion-dollar marketing spend . They are seeking a dynamic Senior Marketing Scientist for a 6 month contract with a strong possibility of becoming a permanent position. Hybrid role with 2 days a week in their superb offices in Victoria, London.

Skills

• 5+ years experience in a corporate marketing role
• Advanced analytics techniques: expertise in regression models (e.g. ridge regression, Bayesian regression), time series analysis, forecasting
• End to end Media Mix Marketing (MMM) ownership experience.
• Experience leading a team of marketing analysts / marketing scientists
• Strong proficiency in marketing analytics tools and technologies, such as Google Analytics, Adobe -Analytics, and marketing automation platforms.

Duties

• Design and execute marketing campaigns: based on data-driven insights to increase customer acquisition, retention, and overall ROI
• Evaluate campaign effectiveness: adjusting strategies as necessary to achieve desired outcomes
• Gather and analyze data from various marketing channels, including digital advertising. This will involve the use of SQL/Python to access and lead the MMM process.
• Work with other marketing scientists and stakeholders to design and implement experiments to triangulate model impacts and improve accuracy of learnings.
• Stay abreast of industry trends, emerging technologies, and advancements in marketing analytics

Benefits

• 6 months contract leading to permanent position
• Hybrid role
• Global organisation
• Free Breakfast