Worldwide Cancer Research
We re looking for a Marketing Manager (Fixed Term) to join our team
Salary: Circa £40,000
Base: Central Edinburgh/hybrid
Hours: Full time and fixed term for 12 months. 35 hours a week over core working hours of 10am 3pm, Monday to Friday, with a one-hour lunch break. The office is open 8am 7pm daily and our hybrid working policy requires all full-time employees to work at least two days a week in the Edinburgh office.
Benefits: 10% employer pension contribution; private medical insurance; employee assistance programme and counselling service; enhanced maternity/paternity/adoption pay; enhanced sick pay; 31 days paid holiday/year plus four paid winter public holidays; 2-weeks fully remote working/year; three paid carer days/year; death in service benefit; cycle to work and travel season ticket schemes.
To support the Team s work-life balance, we work a nine-day fortnight where the charity is closed every second Friday.
About the role and what we re looking for
What will you be doing?
Championing the needs of supporters, who are known as Curestarters. You ll take time to understand their needs and commission new market research to unlock new insights.
Leading campaigns to drive Brand awareness and grow income. You ll manage a calendar of marketing activity to engage and inspire Curestarters.
Overseeing our media mix. You ll lead on media planning for the charity and spend time keeping your advertising knowledge up to date.
Learning and testing. You ll lead on reporting for your campaigns and collaborate with colleagues or agency partners to ensure we have the insight to develop new tests to help us improve.
Managing our partners. You ll be the lead manager with our advertising partner, with the opportunity to work with our creative, market research, and digital development partners.
Demonstrating our values. As a Curestarter, you ll demonstrate our values every day – curious, united, real, entrepreneurial and spirited as you help bring about our vision that no life is cut short by cancer.
What are we looking for?
As a customer-centric marketer, you re comfortable using segmentation, market research, and campaign insights to inform your decision-making.
You ve got a breadth of knowledge through using multiple channels, with a strong experience in digital, specifically search pay per click, digital display, and paid social.
You re a collaborative person who works respectfully in a diverse team of experts to deliver work that makes an impact.
As a detailed planner and organiser, you thrive on deadlines and feel confident prioritising your time across multiple, concurrent projects.