Marketing Manager

Leeds, Yorkshire
Key Appointments
Are you an experienced and creative marketing professional with a background in a lifestyle brand, ideally in the interiors, fashion or textile industry? As the Marketing Manager for this specialist fabrics business, you will play a pivotal role in shaping and executing the company’s marketing strategy. This is the perfect opportunity for someone who wants to immerse themselves into a wide and varied marketing role, with activities including new product launches, social media management, photoshoot coordination, and budget management, all with a primary focus on driving sales and promoting the company’s brand. What you can expect:

• Competitive Salary – £38,000-£45,000 per annum, based on experience
• Room for growth and professional development within the company.
• Summer hours offered between 1st June and 31st August.
• Discretionary bonus scheme.
• Flexible working.
• Additional holiday award for long service.
• Complimentary gym passes.
• Discount at local coffee shop.
• Staff product discount.
• Leeds City Centre location.
• Railway station within 5 minutes walking distance.
• Opportunity to work in a dynamic and creative environment.

The role will include:

• Creative Direction and Strategy: Develop creative ideas and concepts that align with the brand’s objectives.
• Social Media: Craft and execute a comprehensive social media strategy to drive engagement across all platforms and analyse performance.
• Email Campaigns: Plan, analyse, and report on the performance of email campaigns to continually improve outreach and effectiveness.
• Website Management: Keep the company website up to date with fresh content, new products, images etc and collaborate with the website agency to drive continuous improvements.
• Brand Consistency: Oversee the creation of all marketing materials, ensuring consistency with brand identity across digital and print mediums.
• Brand Management: Ensure all creative outputs adhere to brand guidelines and effectively communicate the desired message.
• Public Relations: Oversee the activities of external PR agency to ensure effective brand communication and develop press releases.
• Innovation and Trends: Stay abreast of the latest trends in design and marketing to integrate fresh and innovative ideas into campaigns.
• Marketing Meetings: Participate in monthly discussions with the Managing Director and marketing team to review progress and refine strategies.

What you’ll need to succeed in this role:

• Proven marketing experience with a lifestyle brand, preferably in the interior trade, fashion or textile industry.
• Higher level education in Marketing, Communications, Design, or a related field.
• Proven experience in a creative marketing role.
• Strong understanding of brand development and multichannel marketing concepts.
• Excellent communication, interpersonal, and leadership skills.
• Proficiency in digital marketing tools and platforms.
• Proven experience in marketing roles with a focus on driving sales and promoting products.
• Excellent project management skills with the ability to multitask and meet deadlines.
• Proficiency in marketing software and analytics tools.
• Creative thinker with strong communication and interpersonal skills.
• Results-driven mindset and a passion for achieving marketing goals.

About the company:Our client has been curating the finest furnishing and fashion fabrics since 1865. As a family-owned business, they specialise in distributing luxurious materials, particularly silk, to leading international fashion and interior designers. Now, they are looking for a dedicated individual to coordinate their Marketing Manager to their legacy of excellence. If this sounds like an opportunity that you would like to explore further, please apply with a CV that outlines your experience, qualifications, and location. If shortlisted, our client will contact you to discuss the role and your experience further. Key Appointments UK Ltd will assess your suitability for the role based on the information contained in your CV and application. This includes skills, experience, education, and location. By applying for this role, you give consent for your CV to be processed by Key Appointments for recruitment purposes only. Our full Privacy Policy is available at key-appointments