Head of Content Cult Beauty

The Hut Group

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Life at THG Beauty

We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty, and the beauty subscription box brand Glossybox. Our portfolio of premium brands includes ESPA, Ameliorate, and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.

We’re a beauty-obsessed team who share a common goal – to become the most trusted beauty retailer in the world! We’re all about intelligent beauty, from the way we pick our ever-lusted-after brands to how we talk to our exceptionally savvy customers. Our Cult Community values transparency and so do we. That’s why we only sell the products that truly blow us away and publish every review on our site. To achieve this goal, we want to collaborate with individuals who have the same vision. As part of the Cult Beauty team, you’ll be encouraged to share ideas and empowered to aim for the skies. We’re a team so if we fail, we fail together and try again. Cult Beauty has become the successful world leader it is because of our people. We’re a close-knit family that recognises that our collective and community are much more valuable than the sum of their parts. We’re not just here to sell the most unbelievably amazing beauty products in the world, we also want to challenge the definition of what ‘beauty’ is and use our platform to challenge the status quo – both in our industry and society.

Why be a Head of Content at THG?

The Head of Content will be a strong leader and writer, bringing strong editorial and content ideas which boost key campaign and BAU storytelling. The ideal candidate will possess a deep understanding of digital-first and social-first content, with an emphasis on idea-driven storytelling. This role will report directly to the Brand Director.

As a Head of Content, you’ll:

• Lead and inspire the copywriting team, fostering a collaborative and hybrid working environment that encourages creativity and high performance.
• Work with the Brand Director on developing a content strategy that aligns with Cult Beauty’s brand objectives and resonates with our audience. Ensure all content is strategic and impactful across all channels.
• Oversee the creation of compelling content that reflects the Cult Beauty voice and brand ethos. Ensure consistency and excellence in all editorial outputs.
• Work closely with the Brand Director and cross-functional teams to ensure alignment and integration of content strategies.
• Maintain rigorous standards for content quality, accuracy, and consistency. Oversee the editing and proofreading process to ensure all deliverables meet the highest standards.
• Monitor industry trends, emerging technologies, and best practices in content creation and digital media. Leverage insights to inform editorial strategies and creative processes.

What Skills and Experience do I need?

• Demonstrable experience in editorial and/or content marketing programs with a focus on driving education and engagement.
• Highly organised self-starter, with a data-driven mentality and bias towards action.
• Ability to coach and mentor junior members in the team, ensuring their professional development.
• Critical thinker and problem-solving skills.

What’s in it for me?

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Up to 50% staff discount on THG brands.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven’t heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.