As Ecommerce Manager you will be integral in leading and driving sales through the digital channel in our business to target and return on investment.
You will be responsible for the trading performance of our B2C websites globally, customer journey optimisation and reporting.
You will be responsible for the trading performance and development of our Amazon channels globally, and reporting, also the development of other marketplaces globally as required.
You will work closely with the marketing team to look after the onsite taxonomy, categorisation, content, and navigation of our B2B, B2C websites and marketplaces and work closely with the buying teams to play and maintain product uploads and key launches.
You will work closely with offsite agencies to manage digital marketing activity including SEO, PPC, Facebook advertising and maximise return on investment across all campaigns.
You will create and manage a programme of ongoing website optimisation and development to improve the customer journey and drive sales.
You will manage digital marketing budget and performance, reporting weekly, using analytics to ensure continued improved performance and return on investment.
Qualifications & Skills
5+ years of experience in ecommerce, digital marketing or online retail marketing driving sales online.
Have a strong commercial track record in ecommerce or online merchandising and be able to demonstrate progression in their career to date.
You will have experience in managing digital marketing campaigns and a deep understanding of SEO, PPC and social media.
You will understand UX best practices, website optimisation techniques and be used to managing a programme of development work.
You will have an analytical and data-drive approach to strategy, using it for website optimisation.
Previous experience working for a toy retailer would be desirable.
Commercially astute and aware of rising toy, gift and lifestyle trends.
The successful candidate will demonstrate a passion for innovation, with an up-to-date understanding of retail and ecommerce technology including a deep understanding of Google Analytics, Shopify, Google AdWords, Facebook Advertising and Google Merchant Center.
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