Director of Communications NEW

The London Foundation for Banking & Finance

Director of Communications

About us:

Are you passionate about financial capability? Join us to develop knowledge, resources and tools that are accessible to all!

At The London Foundation for Banking & Finance (LFBF), our story began in 1879 when a group of visionary bank workers set out to elevate professional standards and leadership in the industry. Over the years, we became a recognised leader in financial services education, offering industry-leading qualifications and setting the gold standard for professional competency.

In 2023 we entered an exciting new chapter as an independent charity, revitalising and refocusing our mission to improve financial capability and empower professionals in the sector. In 2025 we published a new external strategy with our social impact metrics which will lead to our 150 year anniversary in 2029. We are now seeking a passionate leader in the Communications field to join our senior management team and work alongside our Chief Executive to continue to drive our transformation forward.

Our charitable objective is the advancement of knowledge and education in financial services, and to carry out research and publish useful results for the benefit of the public. In doing so, we seek to improve levels of financial literacy and skills, as well as support those working within or considering a career in the financial services industry.

Our objective is just as relevant, perhaps even more so, today as it has been in our long history. If you’re inspired to make a real impact and contribute to the advancement of financial knowledge for the benefit of society, we want to hear from you.

About the role:

In this senior communications role, you will be instrumental in shaping and executing strategic objectives, specifically through the implementation of a comprehensive communications strategy that aligns with our charitable objects and goals. Your responsibilities encompass brand development, research and content creation initiatives, managing our online presence and media relations.

This is an exciting opportunity for a senior communications professional who is looking to apply their expertise in a strategic leadership role while enjoying both the flexibility of hybrid working and flexible part-time hours.

Key Responsibilities:

• Developing and implementing the communications strategy including PR, marketing and stakeholder management, ensuring alignment with our charitable goals.
• Defining the brand identity and developing brand guidelines.
• Creating content and storytelling.
• Leading and managing the digital communications for the charity.
• Leading and handling media relations.
• Leading and developing stakeholder communications.
• Leading and managing the promotion and delivery of events as well as networking and identifying speaking opportunities for LFBF spokespeople

You will have:

• Worked in a senior PR and Communications role, preferably at Director level.
• Excellent strategic communication and brand management skills.
• Project management skills to oversee PR and marketing plans, and expertise in identifying and maintaining relationships with key stakeholders.
• Content creation and storytelling experience, as well as managing digital platforms, including websites, social media, and digital advertising.
• Experience in organising and promoting events, networking, and securing speaking opportunities.
• Strong media relations skills covering developing press materials through to managing media coverage.
• Excellent problem-solving skills and attention to detail.
• Strong written and verbal communication skills.

What we offer:

• An opportunity to make a significant impact on the success of the strategy of the charity.
• A collaborative, adaptable and supportive work environment where integrity and innovation are valued.
• Competitive compensation based on your experience and the charity sector.
• Hybrid working work from home and work from our London office based in the City: we need you to be in the office on at least two fixed days a month but otherwise we re flexible.
• Flexible working days and times: we re flexible on how this role is worked it could be three full days, five shorter days, or another arrangement that works for everyone.
• We recognise that physical, mental and financial wellbeing is important:
  • so enjoy our generous annual leave (30 days plus bank holidays for full time hours, pro rata for part time hours).
  • join our Private Medical insurance scheme.
  • provision of generous life insurance cover, to provide financial security to your loved ones should the worst happen.