Digital Performance Marketing Specialist

Hackney, London
Parkside
Performance Marketing Specialist 5-Month Temporary Contract
Location: Central London (Hybrid)
Pay Rate: £148.38 – £247.52 per day (Annual equivalent: £39,000 – £64,355.20)

Important

• Search experience
• Hands-on activation experience.
• Paid media experience and have focused on TV/branding campaign coordination
• Using external agencies instead of hands-on experience operating ad platforms.

About the Role:
A prominent marketing team is seeking a proactive and hands-on Performance Marketing Specialist to lead and optimize digital marketing campaigns across various channels. This 5-month temporary role will focus on planning, executing, and refining performance-driven campaigns to drive impactful results. With a commitment to innovation and continuous learning, the successful candidate will utilize their knowledge in digital marketing, specifically within hands-on paid media activation.

Key Responsibilities:

• Campaign Execution & Optimization: Design and manage digital marketing campaigns, including paid search, social media, display ads, and job boards, ensuring alignment with business objectives.
• Research & Innovation: Stay up-to-date with digital marketing trends, integrating best practices and emerging strategies to enhance campaign effectiveness.
• Collaboration: Work closely with cross-functional teams to integrate campaigns into broader marketing strategies.
• Performance Analysis: Use analytics tools to measure and report campaign performance, offering data-driven insights and optimization recommendations.
• Strategic Improvement: Identify areas for improvement in campaign metrics such as CTR, conversion rate, CPA, and ROAS, testing new strategies to elevate results.

Qualifications:

• Experience: 2-4 years in digital performance marketing, with expertise in hands-on paid media and campaign management across multiple platforms.
• Technical Proficiency: Familiarity with Google Ads, Facebook Business Manager, and other digital marketing tools.
• Analytical Skills: Strong data interpretation abilities to support performance-driven decisions.
• Communication: Excellent skills in conveying insights and recommendations to stakeholders.
• Adaptability: Passion for staying current with industry trends and new technologies.
• Education: Bachelor s degree in Marketing, Digital Media, Communications, or related field.

Desirable:

• Certifications: Google Ads, Facebook Blueprint, or equivalent.
• Project Management Familiarity: Experience with project management tools is a plus.

If you re a data-savvy, innovative marketer ready for a high-impact, hands-on role, we encourage you to apply for this exciting opportunity.