Digital Paid Media Specialist

Walsall, Staffordshire
SFR Recruitment Solutions

Digital Marketing Paid Media Specialist – Hybrid

We are looking for a confident and creative Digital Marketing Paid Media Specialist to use their impressive knowledge and experience to support building our brands across digital & social platforms to increase awareness, build brand loyalty and ultimately drive revenues through direct and indirect channels.

This exciting new role will be integral to this small, fast-paced department that works across the portfolio of residential brands within locking solution & window and door hardware.

You would also:

• Work closely with the Digital Marketing Manager to deliver creative, effective multi-channel marketing campaigns, focused on growing audiences for our products and services within our B2C & B2B paid channels.
• Initiate, design, execute and manage performance marketing campaigns, including PPC activity and Paid Social Activity across all business units.
• Management of Affiliate Marketing strategy.
• Support in the execution of new product launches through paid channels.
• Utilise data for marketing campaigns, interrogating the data to improve the customer experience end-to-end at all relevant touchpoints.

The skills and experience you need

We are looking for someone who has:

• Minimum 3 years experience in a B2C or B2B marketing position.
• Successful track record managing paid media campaigns.
• Experience with digital marketing, content marketing, and social media marketing.
• Strong project management skills and advanced Excel and PowerPoint skills.

The role will be hybrid: 3 days a week in the office in Willenhall and 2 days working from home.