Digital Marketing Manager NEW

Yarnton, Oxfordshire
Cameo Consultancy

Cameo is working with a globally recognised and highly respected organisation within the professional audio technology sector, renowned for its heritage, innovation, and influence on the creative industries worldwide. The business is now seeking an experienced Digital Marketing Lead to take ownership of global digital strategy, driving online commercial performance and brand visibility across multiple eCommerce platforms and international markets.

This is a senior, hands-on leadership role, responsible for planning, executing, monitoring, and optimising digital marketing programmes that directly support revenue growth. Working closely with Sales, Product, Content, and external agencies, you will clearly articulate strategy, performance, and insights at all levels of the organisation. You will be overseeing and managing one team member, but the company is growing massively, therefore there is room for further team growth.

As Digital Marketing Lead, you will be responsible for:

Digital Strategy and Campaign Delivery

• Lead and execute global digital marketing strategies focused on acquisition, retention, and conversion
• Deliver multi-channel digital campaigns across email, social media, paid advertising, SEO, and marketing automation
• Work with content teams to maximise brand visibility and commercial performance using the latest digital techniques

Customer Lifecycle and Growth

• Plan and manage customer lifecycle activity including lead generation, acquisition, upsell, cross-sell, loyalty, retention, and reactivation
• Set weekly and monthly performance goals and continuously optimise campaigns to improve results

eCommerce and Performance Analytics

• Own eCommerce performance, reporting on key KPIs, site analytics, and customer insights
• Translate data into clear actions, recommendations, and commercial opportunities
• Manage product information, SKUs, imagery, and content across eCommerce platforms

Stakeholder and Project Leadership

• Project manage cross-functional initiatives involving Sales, Product, Marketing, and external agencies
• Present digital plans, performance, and insights clearly to senior and executive stakeholders
• Ensure projects are delivered on time and aligned with business priorities

Data, Systems and Compliance

• Maintain high-quality customer databases with appropriate segmentation and tagging
• Ensure best practice in data management, GDPR compliance, and marketing governance
• Stay informed on emerging digital technologies and identify opportunities to apply them effectively

As Digital Marketing Lead, you must be/have:

• Minimum 8 years’ experience in a senior digital marketing role within technology-led, fast-moving eCommerce environments
• Experience working in international markets and collaborating across global teams
• Strong commercial mindset with the ability to turn insight into action
• Degree-level education or equivalent in Marketing
• Proven experience with CRM/database management, CMS platforms, and email marketing tools
• Strong background in paid social, social media marketing, SEO, and online advertising
• Advanced analytics experience, including dashboards, goal setting, and KPI reporting
• Experience using Adobe Creative Suite or similar design tools
• Highly organised, detail-oriented, and confident communicator
• Creative, proactive, and comfortable testing new ideas
• Passion for audio, recording, technology, or creative industries preferred

Why Apply?

This is a rare opportunity to lead digital marketing for a globally respected brand at the intersection of technology, creativity, and commerce. You’ll have the autonomy to shape strategy, influence commercial outcomes, and work with passionate teams in an industry that truly inspires. Salary: 50,000. Hours: Full time. Location: Near Oxford. Office based but open to hybrid working.