Digital Marketing Manager NEW

Market Harborough, Leicestershire
Vanilla Recruitment (UK) Ltd

We re looking for a strategic and analytical B2B Digital Marketing Manager to join an innovative engineering business and drive impactful campaigns across email (HubSpot) and social media channels.

If you’re a data-driven marketeer and passionate about digital marketing and campaign execution, we d love to hear from you.

Salary, Hours & Benefits

• £40,000 – £50,000
• Hybrid working pattern; 1 day on site, 4 days WFH
• Monday – Friday, 8:30am – 5:30pm
• Health, dental, and vision insurance
• Generous paid time off and holidays
• Ongoing training and career development opportunities

Duties & Responsibilities

• Planning and delivering multichannel campaigns to boost brand awareness and lead generation
• Managing and growing LinkedIn presence through engaging content and community interaction
• Using HubSpot for email marketing, automation, and customer journey management
• Maintaining and optimising the WordPress website, working with design partners to enhance UX and SEO
• Collaborating with product and sales teams to create compelling product marketing material
• Tracking and reporting on campaign performance using HubSpot, Google Analytics, and other tools

Required Skills & Experience

• Extensive experience in a similar standalone Digital Marketing role, involving data-driven marketing within an engineering, industrial, or manufacturing environment.
• Experience of working alongside and collaborating with a field sales team
• Degree in Marketing, Communications, Business, or related field
• Proficiency in HubSpot, social media platforms, and CMS tools
• Excellent communication and project management skills
• Ability to manage campaigns end-to-end and work cross-functionally
• Demonstrates a positive, helpful and problem-solving approach.