Digital Marketing Executive

Market Harborough, Leicestershire
Vanilla Recruitment (UK) Ltd

We’re delighted to introduce an exciting Digital Marketing Executive opportunity within a local professional organisation, known for providing valuable support and resources to its members.

The role promises the successful applicant an exciting opportunity to shape, develop and deliver varied and engaging digital marketing content. Working as part of an industrious and collaborative team, you will also enjoy involvement in creating the long-term digital marketing strategy.

Along with the convenience and flexibility of a hybrid working pattern, the role offers a competitive salary and a great rewards package including a generous holiday allowance and flexible working.

As Digital Marketing Executive, you’ll have the following duties and responsibilities:

• Coordinating all aspects of digital marketing for the business
• Helping with the delivery of the long-term marketing strategy and growth goals
• Executing successful email marketing campaigns
• Managing social media channels and updating / maintaining the company website
• Supporting the Digital Marketing Manager with SEO, SEM and CRO
• Assisting with planning, promoting and attending corporate events and exhibitions
• Reporting on digital marketing activities using analytics packages such as Goggle Analytics
• Content creation for social media (static and reels)

We’re looking for a Digital Marketing Executive with the following skills and experience:

• Extensive experience in a similar Digital Marketing role, either within logistics, a membership association or in a B2B environment
• Strong all-round digital marketing expertise in website management, SEO, social media and email marketing
• Excellent content creation skills
• Evidence of creating and implementing effective campaigns
• Able to brief and collaborate with designers and other colleagues
• IT proficient, with a good knowledge of MS Office, Wordpress, Mailchimp and Google Analytics
• Positive, proactive working approach with helpful and engaging interpersonal skills
• A valid Driving Licence is necessary for the requirements of the role.

Working pattern, salary and benefits:

• 30,000 – 32,000
• Discretionary annual bonus scheme
• Hybrid working; 2 days on-site, 3 days WFH
• 25 days’ annual leave (+ 8 bank holidays)
• Free parking
• Training and development initiatives.