Digital Marketing Executive

Saga Group

At Saga we’re radically flexible which means our colleagues have total autonomy over where they work – home, hybrid or hub. This role has a hybrid element which means our team come together when we need to collaborate.

Saga Money are offering the opportunity to join a growing Marketing Team. Reporting to the Digital Lead, you will be working with multiple stakeholders, both internally and externally, to support across a wide range of activities as we look to enhance our current products and launch new propositions.

You will find yourself involved in all aspects of content creation, from planning and delivery, through to analysis and optimisation. The role requires a strong attention to detail and an analytical approach to insight as well as the ability to utilise a range of online tools to provide insight to the team and wider business.

Role Responsibility

Our Digital Executives are responsible for the following tasks:

• Be responsible for maintaining and updating the personal finance website using our CMS (Content Management System – Sitecore).
• Use digital tools including SEMRush, Decibel and Adobe Target to identify and implement website improvements through a shared CRO plan.
• Work alongside the Digital Lead using tools such as Siteimprove, and alongside supporting agencies, on content curation with a focus on SEO across all personal finance products.
• Use your analytical skills and any available tools, such as Adobe Analytics, to be able to measure and report on performance, customer journey behaviours, and identifying areas for improvement for all marketing channels.
• Create strong working relationships with internal teams (Creative services, Data Protection Officers, Compliance, IT, 3rd party providers, digital designers and developers) to help create and manage website development.

There will be project work to complete, which should be done in a professional manner. The duties listed are not exhaustive. Additional hours of work may be required, as determined by the needs of the business. Managers and staff may be required to undertake additional duties, responsibilities and projects as appropriate.

The Ideal Candidate

• Ability to demonstrate examples of multi-tasking, prioritisation, and solution-orientated approaches.
• Excellent personal communication and presentation skills and able to come across as a professional, credible, respected representative of Saga.
• Ability to work collaboratively across all functions both internally and externally – a team player.
• Ability to work under pressure and to deadlines.

Education and Qualifications:

On the job experience is equally as valuable as higher education qualifications. Applications will be assessed on merit of relevant experience and education/qualifications.

Package Description

Everyday our colleagues deliver exceptional experiences to our customers. We believe exceptional work deserves even more exceptional rewards, that’s why we have put together an amazing benefits package.

• Our working week is 35 hours per week, Monday to Friday.
• 25 days holiday + bank holidays
• Option to purchase additional leave up to 5 extra days
• Pension scheme matched up to 10%
• Colleague discounts including family discounts on cruises and holidays!
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Income protection
• Access to Saga Academy, our bespoke learning platform

About the Company

Over the past 70 years we have become the UK’s specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.

At Saga we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.

We’re passionate about diversity, equity, and inclusion. Championing diversity is important to us, and diverse teams really are the best ones. We’re dedicated to creating a culture where every colleague feels like they belong. So that at Saga, more than anywhere else, you can be your best, be yourself and make a difference.

Fair consideration is given to all applicants, including those with disabilities and those over who are over the age of 50. As champions of age inclusivity and signatories of the Age-Friendly Employer Pledge, we are proud of our multigenerational teams. We are also an official Disability Confident Committed employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required. For more information on our DEI policies please visit our Saga Careers page.