Digital Marketing Executive

Market Harborough, Leicestershire
Vanilla Recruitment (UK) Ltd

A fantastic opportunity has arisen for an ambitious Digital Marketing Executive, with experience in content creation and digital marketing, to join a rapidly growing business in the picturesque town of Market Harborough.

As part of a friendly, committed and highly skilled team, the successful applicant will play a pivotal role in enhancing the company’s online presence, driving organic traffic, and engaging audiences through compelling content across various digital platforms. You will also play a key role in championing the brand, developing an offline network presence and contributing to overall business strategy.

What you can expect:

• 40 hours per week, Monad to Friday
• Hybrid working pattern
• 30,000 – 35,000
• Free on-site parking

As Digital Marketing Executive, you’ll have the following duties and responsibilities:

• Crafting compelling content for blogs, other digital platforms and email marketing campaigns
• Conceptualising, scripting, and producing compelling video content for the YouTube channel
• Collaborating with internal teams to ensure videos align with marketing goals and brand messaging
• Assisting in developing and maintaining a strong and consistent brand identity across all marketing channels
• Ensuring all marketing materials align with the brand guidelines and contribute to brand awareness
• Regularly updating the company’s audience through informative and engaging newsletters, articles, and other publications

We’re looking for a Digital Marketing Executive with the following skills and experience:

• Bachelor’s degree in marketing, communications, or equivalent demonstrable experience in a similar role.
• Solid proven experience in digital marketing, content creation, or a similar role
• Track record of driving organic traffic and engagement through content marketing
• Up-to-date understanding of social media platforms and algorithms
• Exceptional writing and editing skills with the ability to produce engaging content
• Sound knowledge of media production, including photo and video editing
• Proficient in Microsoft applications and Adobe Creative Cloud, plus a basic understanding of navigating other editing software. Experience with (url removed) and Mailchimp would be a bonus but optional
• Creative and analytical mindset with the ability to identify trends and insights from data
• Enjoys a fast-moving environment, able to multitask and manage multiple projects simultaneously
• Expert attention to detail
• The ability to work independently using your own initiative