Digital Graphics Manager

Loughborough, Leicestershire
Talent Search Ltd

Digital Graphics Manager

Loughborough

30-37k

VR/10441

A fantastic opportunity has arisen for a skilled creative marketer to support the digital marketing for a well-established events company and their clients.

The DGM will work alongside the Account Managers and Account Directors. The successful candidate will play a crucial role in developing and executing online strategies to drive programme awareness, engagement, and conversions.

Role and responsibilities:

• Creating design concepts using InDesign and Photoshop
• Designing engaging and user-friendly content for websites, email & internal comms, while maintaining programme brand consistency & optimising for mobile & web.
• Creating digital marketing assets such as websites, emails, presentations, promotional banners, animation, video, sales pitches, social media graphics, online ads, email templates to support marketing campaigns.
• Supporting the Account Managers with digital promotions and campaigns, in line with the marketing strategy
• Developing creative concepts for digital, print and presentation.
• Research, planning, ideas and execution of marketing campaigns across multiple channels (email, direct mail, in-platform, social media, events)
• Deploying and managing email campaigns
• Uploading content to the websites using our CMS: dynamic functional controls, HTML, images, copy
• Managing social media updates, activity and growth on LinkedIn, X, Instagram & Facebook
• Attend face-to-face meetings where necessary
• Developing & executing campaign communications plans
• Monitoring campaign data & providing analysis for digital marketing activity

Skills & experience required:

• A Digital Marketing Related or Digital Graphics & Communication Degree or similar
• 3+ years relevant digital marketing experience (in-house or agency)
• Creative, an eye for great design
• Strong knowledge of HTML and CSS, Animation / GIF used in Email, Web, social media
• Experience of working with Website Content Management Packages, email systems (for example Mailchimp) & social media platforms
• 2D Animation, Motion Graphics, Video Editing
• Email Marketing, SEO, AdWords and Tag Manager
• High level of computer literacy including InDesign, Adobe Suite (Illustrator, InDesign, Photoshop, Premier), Litmus, MS Word, Excel and PowerPoint
• Tenacious, creative, enthusiastic, highly motivated, energetic and passionate – full of new ideas
• Strong team player, whilst able to take direction and produce results independently
• Positive and adaptable approach to problem solving
• Good analytical skills, an eye for detail and a strong focus on accuracy