Digital Experience Researcher

Tunbridge Wells, Kent
Morpheus Talent Solutions Ltd

The Digital Experience Researcher will drive the digital research to inform our digital design as part of our Digital Strategy. The Digital Experience Researcher will translate proposition and business requirements into optimal research delivery, use qualititaive and quantitive user rearcher to provide best in class digital experiences, and enable the adoption and growth of digital products and channels. Consider user research for a varied stakeholder group including customers, colleagues and providers.

Align digital expereince research to the digital product and channel roadmaps, ensuring that digital experience research and insight informs descisions and that omni-channel digital experience design is consistent across all digital touchpoints and evolves in line with our ambitious digital strategy. Coordinate user testing and be responsible for defining key success metrics to be reported on once designs are live.

Key Accountabilities

1. To run the digital and UX research for the Digital Experience team for customer experience, colleague experience and provider experience

1. To coordinate and deliver digital experience and analysis, including (but not limited to): user behaviour research, user interviews, persona development and utilising quantitative data source for analysis
2. To work alongside the designers to ensure that what is designed is reflective of user need and supports our commercial ambitions

1. Ensure that our digital experiences are inclusive and accessible

1. Co-create and own digital experience principles and guidelines that can be used and interpreted by wider colleagues in ensuring consistency and quality of digital experience

1. Provide experience and design QA and testing on digital builds, ensuring that what is built meets experience standards and reflects what the research told us

1. Collaborate with stakeholders in marketing, proposition, customer services, provider management, data and analytics teams to share knowledge and best practice and align expectations

1. Coordinate knowledge sharing across the organisation ensuring that digital experience research is widely circulated and understood to a wide and varied stakeholder group

1. Co-create a measurement framework for demonstrating how digital experience contributes to business efficiency and optimal user experience

10. Bring best in class digital experience and design thinking to the evolution of the digital strategy