Digital Content Marketing Lead

Woolston, Warrington
Michael Page

The Digital Content Marketing Lead will manage digital content for a leading company in the property industry. They will develop strategies to drive online traffic and improve customer engagement.

Client Details

Based near Warrington, this retailer is having a fantastic year and looking to bolster their Uk digital marketing efforts to help see continued growth in 2025.

Description

Key responsibilities of the Digital Content Marketing Lead:

• Create relevant, informative, and engaging content for websites and social media channels.
• Collaborate with UK and AUS teams to maintain and update content, optimising user experience.
• Produce high-quality content that adheres to SEO best practices to boost visibility.
• Maintain a consistent and professional online company voice across all digital platforms.
• Schedule and manage social content using Sprout Social, and respond to online inquiries.
• Design, build, and maintain social media presence, identifying emerging channels to enhance engagement.
• Recommend and implement direct marketing strategies to increase brand awareness and profitability.
• Create and manage email campaigns aligned with business objectives.

Profile

A successful Digital Content Marketing Lead should have:

• A strong understanding of digital marketing principles
• Experience using email marketing platforms
• Experience in content creation and management
• Proficiency in social media platforms
• Ability to analyse performance metrics and adjust strategy accordingly

Job Offer

• Salary range of 35,000 – 43,000 per annum
• Opportunity to lead a team in a top property company
• Exposure to latest trends in the property industry
• Opportunity to contribute to the company’s digital presence
• Work in a company that values innovation and sustainable practices