Digital Account Manager Media Ad Sales Video Programmatic

PCR Digital

Digital Account Manager – Client Services role with Media Ad Sales Video advertising TV Advertising Programmatic experience
West London hybrid (on site approx 4 days pw)
Inside IR35 – (Rate to umbrella (Apply online only)pd)
6 month contract initially

Digital Account Manager – Client Services role with Media Ad Sales Video advertising TV Advertising Programmatic experience. Working for this international Broadcast Media Networks group. Requires experience in a similar client Services, Digital Account Manager role with specific expertise in video, programmatic, CTV advertising.

The Digital Account Manager is an important client Services role within the London-based EMEA ad sales and operations organization based in West London. We are seeking a candidate that can add their extensive knowledge and acumen in media planning, campaign management, ad operations, and leadership to a client services group supporting an experienced and diverse set of multi-platform salespeople.

Designed to maximize revenue, drive operational efficiency, and provide top tier sales and partner support, the Client Services team plays a vital role in reaching our targets and maintaining high standards in relationships with advertisers and agencies. The role holder will be responsible for managing all elements of the campaign lifecycle, from planning to invoicing. This includes external communication and management of clients, and collaboration with a variety of internal groups across Sales, Technology, Finance, Research and Measurement and Accounting. It begins with pre-sale guidance and media planning, and continues through campaign set up, analysis, optimization, reporting, and invoicing, covering all forms of advertising activity across our digital properties. There will be a specific focus on video advertising within our flagship product, Disney+, as well as additional digital assets: websites, apps, and social platforms.

Required Skills & Experience

• 4+ years of advertising/marketing agency or vendor experience
• Worked in a similar Digital Account Manager role with specific expertise in video, programmatic, and CTV advertising
• Good understanding of the digital marketplace, with a specific focus on video and display advertising in EMEA
• The candidate will have a strong understanding of the digital media landscape
• Experience supporting a wide array of clients and agencies
• Experience in planning and managing advertising campaigns
• Familiar with the general ad-serving and trafficking process.
• Familiarity with media planning and management of multi-platform campaigns; a focus on branded content distribution is advantageous
• Basic competency in campaign management and ad-serving systems with experience in Operative1, Google Ad Manager and Salesforce being an added advantage, as is familiarity with social media buying platforms
• General understanding of advertising technology on websites, apps, and social media platforms with hands-on experience on the buy or sell side
• Demonstrated ability to launch and deliver digital advertising campaigns
• Familiarity working with large multinational companies and the accompanying complex processes and network of stakeholders is an additional advantage
• IT savvy across core business applications and remote working tools (Outlook, Excel, PowerPoint, Slack, Zoom)

Other Attributes:

• Confident and clear communicator
• Highly motivated and driven problem solver
• Great attention to detail, organizational skills, and ability to effectively prioritize and balance multiple campaigns simultaneously
• Analytical; able to review, assess, and strategize based on the results
• Able to step back and look at scenarios at a macro level, solving the immediate challenge and providing long-term solutions
• Comfortable working independently or collaboratively with peers
• A solution focused, commercial mindset
• Always focused on our guests and prioritizing the user experience
• Excited to work in a global organization with stakeholders across the world
• Able to thrive in a fast-paced, global environment and be comfortable prioritizing multiple incoming requests with overlapping deadlines. Able to adopt processes, analyse them, and look for efficiencies.
• When challenges inevitably arise have ability to be quick and creative in finding solutions
• Natural problem solver with an instinctive desire to provide top tier client service.

Areas of Responsibility

• Provide pre-sale guidance, technical requirements, and strategic planning for advertising opportunities across on and off platform digital portfolio
• Work with Sales and buyers to build and revise media plans that maximize revenue and meet client objectives
• Responsible for the collection, quality control review, and implementation of assets to ensure a timely and accurate campaign launch
• Compile screen shots, provide reporting, execute creative swaps, and field all other client requests during campaign lifecycle
• Collaborate with Technology, Product, and Sales teams to troubleshoot and execute campaigns
• Identify, track, and analyze key metrics and use them to optimize campaign performance
• Ensure full delivery of contracted revenue across your book of business
• Work with Finance and Accounting teams to ensure accurate invoicing and revenue tracking
• Assist with client retention by delivering the highest standard of service during pre, mid, and post-campaign support phases
• Provide case studies, benchmarks, and best practice guidance to Sales and advertisers
• Proactively seek to advance internal knowledge of digital products and commercial opportunities
• Collaborate with other Client Services Account Managers supporting an assigned advertising hub
• Offer support and expertise for additional Sales partners in EMEA offices
• Engage with third party vendors that provide services

Everybody is welcome
Diversity and Inclusion Statement. PCR Digital

“At PCR Digital, we are committed to ensuring that diversity, equity and inclusion play a role at all stages of our recruitment – it is important to us that our own company culture and the culture of our network is as varied and supportive as possible. We love people (it’s why we do what we do), so, regardless of background, we welcome you to work with us or apply to any of our jobs if you feel that they are right for you.”

We also aim to ensure that our entire process is accessible. Please make us aware of any adjustments you may need throughout the selection, interview and general process and we will do all we can to ensure that any barriers are removed for you.