Buying Director, Evolve- Luxury Brands

Talon Outdoor Ltd
Overview

We are seeking a commercially astute and strategically minded Buying Director to lead trading and investment activity for a key retained luxury client. This is a pivotal role within our agency, responsible for managing high-value negotiations with media owners and ensuring the delivery of exceptional value and performance across all OOH campaigns. The Buying Director will be a highly driven individual, who works well across a wide range of tasks, and will have a high level of attention to detail and be focused on delivering the best outcomes for the client.

About Us

At Talon, our mission is to unlock the full potential of out of home, making it more effective, creative, measurable and sustainable than ever.

We’re passionate about OOH and are on a mission to drive the growth of this sector within the media industry. In just over a decade, our desire to offer intelligent, creative, technology-led OOH solutions and a full-service OOH offering saw us grow into a team of over 450+ people located in key cities across the globe. In that time, we have been awarded for our approach to our people, our clients and our industry. We hire the finest talent to help us unlock the full potential of the Out of Home (OOH) environment for our clients; and pride ourselves on the individuals who represent our business.

Evolve OOH is part of the Talon Group and is a global outdoor media agency whose vision is to evolve the OOH medium through pioneering, results driven tools, team experience on a global scale, and a passion for creativity.

A Day in the Life Lead Annual Trading Negotiations

• Oversee and execute annual trading deals and anniversary site renegotiations with media owners, ensuring optimal value and alignment with client objectives.
• In conjunction with the Client Partner, be responsible for, and oversee, all trading and negotiation across assigned agency business.
• Oversee non-investment trades with the planning team and ensure that pricing is appropriate and commercial objectives are being met.
• Participate in all significant client/agency pitches and negotiations across the agency group.

Strategic Partnership Management

• Build and maintain strong relationships with media owners, leveraging these to secure advantageous terms and innovative opportunities.
• Alongside the Account Director and Client Partner, be responsible for writing and implementing key client strategies.
• Sign off on rates and buying strategies across all plans under your remit.
• Work with the agency barter leads, MO’s and barter companies, to ensure an effective delivery of our clients barter requirements.
• Be responsible for developing and maintaining senior media owner contacts at Group Head and Sales Director level.
• Hold strong relationships with Agencies, Clients and Auditors and internal agency tracking teams.

Campaign Upweights & Compensation

• Manage ad hoc campaign upweights and negotiate relevant compensation packages as needed throughout the year.

Client-Focused Delivery

• Act as the senior point of contact for all buying-related matters for the retained client, ensuring transparency, accountability, and strategic alignment at all times.
• Deliver on all buying KPI’s whilst maintaining a best-in-class service.

Performance Monitoring

• Track and report on trading performance, ensuring all commitments are met and any shortfalls are proactively addressed.
• Ensure that all stakeholders are regularly updated with where their targets sit and redress any variables that may be highlighted.
• Hold ultimate responsibility for achieving commercial targets across your area of the business.

Team Leadership & Team Playing

• Provide guidance and mentorship to more junior team members, fostering a culture of excellence and continuous improvement.
• Educate, motivate and guide where required.
• Implement and direct the team in pushing specific initiatives.
• Be the spokesperson for your area of the business internally at Evolve and across the wider Talon Group.
• Work with the wider team to help service a range of clients and agencies at the highest level possible, where required.
• Participate in wider company initiatives including new business pitches, cogs, etc.

What We’re Looking For

• Fearless prioritiser – You don’t just manage a to-do list, you own it.
• Proactive problem-solver – You spot issues before they become problems.
• Confident communicator – Whether it’s a boardroom or a quick Teams message, you speak with clarity and purpose.
• Decisive under pressure – You stay cool, calm, and collected when things get busy.
• Empathy in action – You understand people, not just processes.
• Relationship builder – You’re the friendly face and trusted go-to for colleagues and clients alike.
• Discreet and dependable – You handle sensitive information with care and integrity.
• Team player with heart – You lift others up and celebrate shared wins.
• Digitally savvy – You’re fluent in Outlook, Teams, Excel, and whatever else keeps the day running.
• Organisational ninja – You juggle calendars, travel, and tasks like a pro.
• Detail-obsessed – Nothing gets past you. Ever.
• Strategic thinker – You don’t just do the task-you understand the why behind it.
• Proven experience in OOH media buying, ideally within an agency environment.
• Strong negotiation skills and a deep understanding of media owner dynamics.
• Commercially driven with a strategic mindset and attention to detail.
• Ability to spot opportunities to generate added value
• Excellent communication, with the ability to work as part of a team and build good relationships internally and externally.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Comfortable with front-loaded workloads, particularly during annual renegotiation periods.

Our Team

Evolve OOH/Talon International is a truly international team. Thanks to all our different backgrounds we provide a truly holistic approach to international OOH, something that makes us. Because we are international, we manage a huge pool of clients and manage campaigns in different part of the world. While we are very hardworking, we always make sure to have fun and support each other in the process.

Why Us

” The best thing about working at Talon is the space, time and expertise I’ve been given over the years to grow and develop my skills.” Client Director at Talon

Our Values and How We Work Together We Are Bold

As industry provocateurs and pioneers, we respectfully challenge the status quo, take pride in our people, big ideas and partnerships.

• We challenge respectfully
• We lead the way

We Are Human

We are a diverse collective of changemakers who value respect, fairness, and integrity and expect the same in return.

• We value collaboration and togetherness
• We are empathetic

We Are Smart

Our trailblazing spirit and learning centric culture ensures our knowledge provides maximum value to each other and our clients.

• We grow and learn
• We are trusted
• We are mission possible

Talon is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment where all individuals can thrive. We seek to employ and develop a workforce representative of the markets that we serve and brands that we represent.