Ad Operations Lead NEW

Fleet, Hampshire
CV-Library Ltd

At CV-Library, we have a simple vision: to help the world to work and we are looking for exceptional and talented people to help us realise this vision in both UK and overseas markets.

We are in a period of focused internal investment, following a year of key strategic acquisitions and significant investment across all parts of the business, from Tech and Data to People and HR, there’s never been a more exciting time to join us or a better place to grow your career!

The Role

Hours: Monday-Friday, 9:00-17:30
Location: Fleet
Working Pattern: Hybrid – 3 days a week on site

We’re looking for a proactive and organised Ad Operations Lead to help manage and improve our marketing technology and processes. You’ll work closely with Marketing, Product and Technology teams to make sure our marketing tools run smoothly and support business growth.

This role is a mix of planning, problem-solving and hands-on work. You’ll gather requirements from marketing, improve systems where possible yourself, and collaborate with developers when needed. You’ll play an important role in improving automation, customer experience and performance tracking across the business.

Responsibilities:

• Managing and improving key marketing platforms such as: Consent Management Platform (CMP), Analytics/reporting tools (GA4, Looker, etc.), Braze (CRM/automation), Google Tag Manager, Google Ad Manager (onsite banners), CMS
• Defining and managing a roadmap for marketing technology improvements
• Gathering requirements from marketing teams and turning them into clear, prioritised actions
• Working with CRM and data teams to improve segmentation, triggers, personalisation and customer journeys
• Identifying automation opportunities to reduce manual work and improve efficiency
• Ensuring consent and data collection processes meet regulatory requirements
• Improving tracking, attribution, data quality and reporting
• Troubleshooting issues across tracking, integration and marketing tools
• Communicating clearly with stakeholders about progress, risks and upcoming changes

What we’re looking for

• 3-5+ years’ experience in marketing operations, marketing technology or digital marketing
• Hands-on experience with tools such as: Consent Management Platforms, Analytics/reporting tools (GA4, Looker, Data Studio, etc.), Google Tag Manager, Braze or similar CRM/automation tools, CMS platforms and onsite personalisation tools
• Good understanding of tracking, pixels, attribution and data layers
• Experience building and improving marketing automation workflows and customer journeys
• Strong analytical and problem-solving skills
• Comfortable working with technical teams (engineering, data) and commercial teams
• Understanding of GDPR, consent frameworks and responsible data use
• Ability to manage multiple priorities in a fast-paced environment

We are actively committed to promoting a fully diverse and inclusive workforce and we welcome applications for this role from all candidates who meet the key requirements.

Please do not hesitate to get in touch should you require any reasonable adjustments to assist with your application.