Marketing Campaign Executive

Basingstoke, Hampshire
Centerprise International

The Marketing Campaign Executive will support the planning, managing, and executing marketing campaigns aimed at driving new sales leads and expand our market presence. You will work closely with our creative team including a graphics designer, web developer, data analyst, and copywriter to assist in the creation and delivery of impactful marketing initiatives. This position is ideal for someone early in their marketing career who is looking to learn and grow within a supportive environment.

Key Responsibilities:

• Assist in the development, coordination and execution of marketing campaigns (digital and traditional) to support sales lead generation and brand growth.
• Collaborate with the graphics designer, web developer, data analyst, and copywriter to support the creation of campaign assets
• Execute specific digital marketing tasks, such as social media postings email marketing and website content updates.
• Assist in tracking and reporting campaign performance metrics, working closely with the data analyst.
• Conduct basic market research and competitor analysis to support campaign planning.
• Support content creation, including drafting promotional materials and social media content, under supervision.
• Provide administrative support to the marketing team where needed.

Competencies

• Collaborate & Influence: Partners with others to break down artificial silos by influencing others at all levels and working collaboratively around shared needs or customer benefits.
• Communication Skills:Communicates effectively and articulately to a variety of audiences, large or small, internal or external, using their time to maximise advantage.
• Inspires and Motivates Others: Inspires and motivates team members, pulling the team together to achieve goals and helping each member understand the importance of his/her contribution, making everyone feel valued and appreciated.
• Developing Talent: Actively coaches team members on how to get the most learning from their current role, encouraging them to try new approaches, develop new skills, and invest in their ongoing development.
• Strategic Thinking: Understands business and interdependencies, applying this knowledge to make good decisions, think 6-12 months ahead, recognise trends, and take advantage of potential opportunities.
• Innovation: Skillful at thinking outside the box to see if there s a better, more effective way, bringing out the inventor in others to nurture and drive new ideas to market.
• Focus & Priortisation: Develops stretch goals and objectives with minimal guidance, sets clear boundaries and priorities for employees, manages interdependencies with other groups/units, anticipating and overcoming problems/setbacks effectively.

Experience

Essential:

• General Marketing Understanding: Foundational understanding of marketing concepts, social media platforms, and digital marketing channels.
• Communication: Strong verbal and written communication skills, capable of clearly articulating ideas and supporting team members effectively.
• Organisation: Good organisational skills to assist in managing tasks and keeping campaigns on track.

Desirable:

• Exposure to Marketing: Internship or project-based experience in a marketing role is beneficial but not required.
• Creativity & Initiative: Ability to contribute ideas and support creative processes, with a willingness to learn and grow.
• SEO Awareness: Basic understanding of SEO concepts and a willingness to develop skills in this area.

Qualifications and Training

Essential:

Degree: Bachelor s degree in Marketing, Business, Communications, or a related field.

Desirable:

Certifications: Professional certifications such as CIM, Google Ads, or a marketing software Certification.

Job Types: Full-time, Permanent